CATEGORY
Fit
Who Kugie serves well, who we will turn down. The honest version, so you can disqualify yourself before a sales call.
Who we work with
Lifestyle brands selling to consumers who care about the brand. Coffee, F&B, fashion, hospitality, wellness, hobby retail.
Who we don’t work with
Software product companies, unreliable infrastructure, synchronous-heavy cultures, open-ended retainers, vertical competitors. The honest disqualifiers.